Tour Edge breaks into the golf ball market

After four decades of crafting high-performance golf clubs and accessories, Tour Edge has made a monumental leap into the golf ball market with the launch of its first-ever ball: the Tour Edge Exotics. This three-piece, cast urethane ball is engineered to deliver explosive distance, piercing ball flight, and exceptional greenside control—all at a price point that undercuts many premium competitors.

A New Frontier for Tour Edge

Founded in 1986, Tour Edge has built a reputation for innovation and quality, particularly through its Exotics line of clubs, which have been used by professionals on both the PGA Tour and PGA Tour Champions. The introduction of the Exotics golf ball marks a strategic expansion into a new performance category, allowing the brand to offer a complete tee-to-green solution for serious golfers.

“This is a monumental step for Tour Edge,” said CEO David Glod. “After four decades of relentless innovation in golf clubs and bags, we’re applying the same commitment to performance and quality to golf balls”.

Engineered for Tour-Level Performance

The Exotics ball is designed with a clear goal: deliver superior performance in windy conditions without sacrificing spin around the greens. At the heart of the ball is Tour Edge’s proprietary KinetiCore engine—a high-speed core that promotes low long-game spin and explosive distance. Surrounding the core is a soft ionomer mantle layer, which enhances control on approach shots and contributes to the ball’s overall speed.

The outer layer features an ultra-thin cast urethane cover, engineered to interact with wedge and short iron grooves for maximum spin and feel. This combination allows players to attack pins with confidence, knowing the ball will stop quickly on the green.

Aerodynamics are handled by a 318-dimple pattern, designed to promote consistent flight and stability, especially in challenging wind conditions. Testing with robots and Tour Edge’s professional staff confirmed that the ball delivers competitive spin rates and descent angles, rivaling category leaders.

Built for the Demanding Golfer

Tour Edge is positioning the Exotics ball as a serious player’s option, ideal for golfers who demand consistency, control, and distance. While many premium balls tout similar features, the Exotics stands out for its balanced construction and thoughtful engineering. The ball’s medium-high flight trajectory and high short-game spin make it versatile across a range of playing conditions.

Matt Neeley, VP of Research and Development, emphasized the importance of wind performance: “Better players are increasingly looking for stability and consistency in challenging conditions, and we set out to solve that”.

Competitive Pricing and Market Position

One of the most compelling aspects of the Exotics ball is its price. At $57 CDN per dozen, it sits well below the $70+ price tags of leading tour-level balls, while still offering comparable performance. This positions Tour Edge to compete not only with major OEMs but also with direct-to-consumer brands like Vice and Maxfli.

Tim Clarke, Tour Edge President, sees the launch as a way to reach new audiences: “This launch gives our loyal customers another way to benefit from Tour Edge, and creates an exciting first touchpoint for other golfers to experience our performance”.

Final Thoughts

The Tour Edge Exotics golf ball is more than just a new product—it’s a statement of intent. By entering the golf ball market with a well-engineered, tour-level offering, Tour Edge is signaling its commitment to full-spectrum performance. Whether you’re a long-time fan of the brand or a curious newcomer, the Exotics ball offers a compelling blend of distance, control, and value that’s hard to ignore.

Availability: October 28, 2025.

Fairways Magazine

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